Sitemap - 2022 - Simon Owens's Media Newsletter
How Twitter spaces can be repurposed by podcasters
Why media companies struggle to act like tech companies
How to leverage paid marketing to drive newsletter signups
What the next crop of media startups will look like
Ask me a question! (December edition)
How to sell your media business
It’s time for the media to embrace self-service native advertising
Let's talk about selling your content business
Why journalists are so desperate to find a Twitter alternative
5 creators reveal their #1 growth hack
15 local news entrepreneurs walk into a Zoom call
8 creators reveal their #1 growth hack
Let's talk about building a successful local news outlet
Twitter has never understood the Creator Economy
What is the exact optimal time to publish?
You should be surveying your audience more
How to solve the podcast discovery problem
Let's talk about building your podcast audience
How to build an effective content production schedule
Is Spotify's podcast exclusivity strategy working?
Ask me a question! (October edition)
Video of yesterday's Office Hours call
Substack found its unfair advantage
Let's talk about building an online community
Are you doing enough to recycle your evergreen content?
Why narrative podcasts are a bad investment for most publishers
Video of yesterday's Office Hours call
Proof that paid newsletters don’t just rely on hot takes
Let's talk about growing your sponsorship revenue
The era of ad-free publishing is ending
Help me choose my next Office Hours topic!
Should Substack offer more subscriber features?
How Twitter’s podcast bet could pay off
What YouTube’s official entry into podcasting means for the industry
Are you doing enough to repurpose your content?
Are you leaning too much on your personal brand?
4 ways publishers can nurture their communities
Let's talk about selling subscriptions and other digital products
Ask me a question! (August edition)
Can you make real money on a paid newsletter while only writing part-time?
How laid-off journalists can launch their own media companies
The rise of career-adjacent creators
Why Substack should launch an advertising marketplace
What we can learn from The Guardian's membership strategy
Let's talk about newsletter growth
It’s time for every podcaster to get on board with video podcasts
Thinking outside the box with paid subscriptions
Who's threatened more by TikTok? Meta or YouTube?
Ask me a question (July edition)
Why Spotify's podcast bet is paying off
How two graduate students launched the leading biotech publisher in Europe
Can the Morning Brew model work with paid subscriptions?
When should a creator throw in the towel?
How should publishers prioritize SEO?
Ask me a question (and an announcement)
Media companies are pivoting back to free content
Why David Kushner is serializing his next book on Substack
How local newsletters can thrive on Substack
How a kids-focused podcaster reached 1 million monthly downloads
Assessing the success of my newsletter
Why media companies don’t partner up on bundled subscriptions very often
How investment newsletter The Daily Upside reached 300,000 subscribers
Ask me a question (May edition)
How a serial media entrepreneur launched a new MVP
An industry-wide slowdown in subscription growth
How a former Cosmo editor built Australia's largest women-focused media company
Should newsletter creators embrace programmatic advertising?
The biggest mistakes paid newsletters make
Substack's biggest competitor isn't who you think it is
How a college student launched one of the most influential B2B sports media companies
Ask me a question (April edition)
Selling high-priced products to very few people
How a podcast for entrepreneurial parents generates $200,000 a year
The enormous media company you've never heard of
Why host-read ads will never go away
How Starter Story grew to 1.4 million monthly visitors and $500,000 in annual revenue
How media startups can launch minimal viable products
The New York Times faces 4 challenges for retaining star talent
How Big Cabal Media became one of the fastest-growing news outlets in Africa
Ask me a question (March edition)
Every publisher should have a games strategy
Don’t always believe publisher spin on the evils of Big Tech
Why The Information launched a Creator Economy newsletter
The 4 hurdles micropayment platforms can’t overcome
An easy way for Netflix to boost its growth
How an interest in whiskey birthed a thriving media company
Ask me a question (February edition)
Newsletter writers need to focus more on revenue diversification
How Maria Brito used Instagram to build a 7-figure art consulting business
Are journalists finally being paid what they’re worth?
Why Erica Mandy left TV news to launch a daily podcast
Is Twitter the biggest driver of newsletter subscriptions?
The podcast purists strike back
How an engineering student accidentally started a thriving science news site