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Why Fortune 500 brands don't buy newsletter ads
PLUS: Facebook called publishers' bluff.
11 hrs ago
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Simon Owens
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Why Fortune 500 brands don't buy newsletter ads
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How The Future Party collaborates with the world's largest brands to host events
The outlet has over 200,000 subscribers to its newsletter, but it still generates significant revenue from its events.
Jul 25
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Simon Owens
4
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How The Future Party collaborates with the world's largest brands to host events
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PODCAST: How The Future Party collaborates with the world's largest brands to host events
How to listen to a podcast version of this episode in your favorite podcast player
Jul 25
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Simon Owens
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PODCAST: How The Future Party collaborates with the world's largest brands to host events
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35:50
Spotify’s big bet on podcasts is paying off
PLUS: Micro-scoops are pretty worthless.
Jul 24
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Simon Owens
15
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Spotify’s big bet on podcasts is paying off
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How BuzzFeed could have staved off its own demise
PLUS: Is the dam breaking on micropayments?
Jul 19
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Simon Owens
16
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How BuzzFeed could have staved off its own demise
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How Gary Arndt built Everything Everywhere, a podcast with 1.5 million monthly downloads
He's already published 1,400 episodes since 2020.
Jul 17
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Simon Owens
10
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How Gary Arndt built Everything Everywhere, a podcast with 1.5 million monthly downloads
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Will Apple News finally generate meaningful revenue for publishers?
PLUS: A legendary sports journalist gets her due.
Jul 17
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Simon Owens
15
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Will Apple News finally generate meaningful revenue for publishers?
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The next generation of media companies won’t behave like media companies
PLUS: CNN needs to pivot away from punditry.
Jul 12
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Simon Owens
24
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The next generation of media companies won’t behave like media companies
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How Local News Now built its loyal audience
Probably the chief worry right now in the media industry is how publishers will survive as large platforms like Google and Facebook continue to send…
Jul 11
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Simon Owens
13
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How Local News Now built its loyal audience
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PODCAST: How Local News Now built its loyal audience
How to listen to a podcast version of this episode in your favorite podcast player
Jul 11
•
Simon Owens
2
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PODCAST: How Local News Now built its loyal audience
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43:19
Is Substack becoming a hotbed of local news experimentation?
PLUS: The alluring simplicity of the “lifetime” subscription
Jul 10
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Simon Owens
19
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Is Substack becoming a hotbed of local news experimentation?
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June 2024
The declining need for commoditized content
PLUS: How influential is the Vogue brand?
Jun 28
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Simon Owens
25
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The declining need for commoditized content
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