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The exact time commitment it takes to run a paid newsletter
It's impossible to run a Substack as a side hustle.
Simon Owens
Aug 27, 2020
24
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The exact time commitment it takes to run a paid newsletter
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Tinyletter was one of the greatest missed opportunities in tech
It created a market for editorial newsletters but then failed to innovate.
Simon Owens
Jul 30, 2020
18
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Tinyletter was one of the greatest missed opportunities in tech
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The gritty reality for Substack’s middle class
Star journalists generate six figure revenue within weeks after launching on Substack, but that's not the reality for most writers.
Simon Owens
Sep 1, 2021
23
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The gritty reality for Substack’s middle class
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When should a creator throw in the towel?
How does a creator assess whether they’re on a trajectory for success, especially when early growth seems so slow?
Simon Owens
Jun 15
16
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When should a creator throw in the towel?
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The biggest mistakes paid newsletters make
Writers often make bad assumptions about what kind of content people will pay for.
Simon Owens
Apr 13
11
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The biggest mistakes paid newsletters make
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Media companies are pivoting back to free content
Publishers have loosened their paywalls after witnessing both a slowdown in subscription growth and a rising demand for ads.
Simon Owens
Jun 1
11
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Media companies are pivoting back to free content
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Assessing the success of my newsletter
Would 2020 Simon be satisfied with the present day audience size of his media business?
Simon Owens
May 18
16
1
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Assessing the success of my newsletter
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MrBeast is changing the economics of YouTube
The top echelons of YouTubers are now spending upwards of $3.5 million per video.
Simon Owens
Dec 2, 2021
4
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MrBeast is changing the economics of YouTube
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How local newsletters can thrive on Substack
The Charlotte Ledger niched down, focusing primarily on the city’s business sector.
Simon Owens
May 25
12
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How local newsletters can thrive on Substack
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Substack's biggest competitor isn't who you think it is
It's no longer just a newsletter platform, and it's steadily encroaching on Patreon's turf.
Simon Owens
Apr 6
10
1
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Substack's biggest competitor isn't who you think it is
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The 4 hurdles micropayment platforms can’t overcome
Most publishers remain wedded to their subscription models and show no appetite for offering a micropayments alternative.
Simon Owens
Feb 14
9
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The 4 hurdles micropayment platforms can’t overcome
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The enormous media company you've never heard of
Complexly has 55 million social media subscribers and over 5 billion views on YouTube alone.
Simon Owens
Mar 23
8
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The enormous media company you've never heard of
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