The *era* response to the second question was really thoughtful and I'm excited to see what era 4 brings to you and your readers.
You mentioned ROI: "My last case study, for instance, has only generated 181 views. That’s not enough ROI for something that took me 10+ hours to create."
Do you have a specific ROI for case studies / podcasts / articles? Is it based on sponsors or your own metrics / goals (/ hours)?
As I start my Substack exploration, I'm curious how others are thinking about these types of models. And maybe even highlighting it for folks who don't think about treating writer / editor / producer efforts as an actual business.
The *era* response to the second question was really thoughtful and I'm excited to see what era 4 brings to you and your readers.
You mentioned ROI: "My last case study, for instance, has only generated 181 views. That’s not enough ROI for something that took me 10+ hours to create."
Do you have a specific ROI for case studies / podcasts / articles? Is it based on sponsors or your own metrics / goals (/ hours)?
As I start my Substack exploration, I'm curious how others are thinking about these types of models. And maybe even highlighting it for folks who don't think about treating writer / editor / producer efforts as an actual business.
Thanks!