I have been thinking lately that text content, as in Substack, newsletters, blogs, etc. is an order of magnitude less profitable going forward than video, so your title comment here really stuck out to me.
There are obviously a lot of use cases for text-only media (primarily business ones, I think) but I am starting to think that for any consumer-facing entertainment style content, it may be a smarter move to simply switch to video.
I have been thinking lately that text content, as in Substack, newsletters, blogs, etc. is an order of magnitude less profitable going forward than video, so your title comment here really stuck out to me.
There are obviously a lot of use cases for text-only media (primarily business ones, I think) but I am starting to think that for any consumer-facing entertainment style content, it may be a smarter move to simply switch to video.
Great stuff, Simon. I'll become paid to support you soon, when I get a job or, perhaps get my newsletter popping.