Is there a large market for super expensive …

Welcome! I'm Simon Owens and this is my media newsletter. You can subscribe by clicking on this handy little button: Is there a large market for super expensive media subscriptions? When building a news subscription product, one of the most important decisions you can make is how to price it. Do you aim low with the hope that you can sell it to a mass market? Or do you jack up the price with the knowledge that your core audience is relatively price insensitive?

Read →