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Buzzfeed captures it for me, b/c of all the optimism surrounding it compared to Vice's more dour tones. Pair that with Upworthy and their curiosity headlines. What a time!

I'm in the SEO world and I could never figure out for the life of me why Buzzfeed didn't invest more in search. They would be the comprehensive "Friends" or "Harry Potter" culture site and could easily compete with Wikipedia for traffic on certain topics. I think it's a missed opportunity for a lot of media co's

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Simon I feel like this newsletter has turned a corner in the best sense. I look forward to it. Congrats.

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New subscriber here....good stuff.

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