Why your favorite YouTube channels look more and more like cable TV

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In today’s issue I talk about why the most popular YouTube content of today looks a lot different than the kind of content that dominated the platform just five or six years ago. The videos are getting a lot longer, and they’re starting to look a lot like reality-based TV episodes. Let’s jump right into it...

Why your favorite YouTube channels look more and more like cable TV

A decade ago, your average video creator might have predicted that the future of television would look more like YouTube, with shorter, cheaper-to-produce videos taking the place of the traditional half-hour series. Instead, YouTube content is looking more like traditional television. [link]

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